Privacy policy

Privacy Policy

This Privacy Policy explains how we collect, use, and share your personal information when you visit or make a purchase from yohoandco.myshopify.com (the “Site”).

Personal Information We Collect

When you visit the Site, we automatically collect certain information about your device, including your web browser, IP address, time zone, and some cookies installed on your device. As you browse, we also collect information on the individual pages or products you view, websites or search terms that referred you to our Site, and how you interact with our Site. We refer to this as Device Information.

We gather Device Information through:

  • Cookies – Data files placed on your device, often including an anonymous unique identifier. Learn more about cookies and how to disable them.
  • Log Files – Tracks actions on the Site, collecting data such as your IP address, browser type, ISP, referring/exit pages, and timestamps.
  • Web Beacons, Tags, and Pixels – Electronic files used to log browsing information on our Site.

When you make or attempt a purchase through the Site, we collect additional information from you, including your name, billing and shipping addresses, payment information (including credit card numbers), email address, and phone number. This is known as Order Information.

In this Privacy Policy, “Personal Information” includes both Device Information and Order Information.

How We Use Your Personal Information

We use Order Information to:

  • Fulfill any orders placed through the Site (e.g., process payment, arrange shipping, provide order confirmations)
  • Communicate with you
  • Screen orders for potential risks or fraud
  • Provide you with information or advertising related to our products or services, in line with your preferences

Device Information helps us screen for potential risks and fraud (notably through your IP address) and improves our Site’s functionality and your shopping experience (e.g., through analytics on browsing behavior and marketing performance).

Sharing Your Personal Information

We share your Personal Information with third parties to help us use it as described above. For example:

We may also share your information to comply with legal requirements, respond to lawful requests, or protect our rights.

Behavioural Advertising

We use your Personal Information for targeted ads and marketing communications that may interest you. For details on how targeted ads work, visit the Network Advertising Initiative’s educational page.

Opt-out of targeted advertising:

Or visit the Digital Advertising Alliance’s opt-out portal.

Do Not Track

Please note that we don’t alter our Site’s data collection or use practices in response to a Do Not Track signal from your browser.

Your Rights

If you are a European resident, you have the right to access the personal information we hold, request corrections, updates, or deletion. To exercise this right, please contact us.

We process your information to fulfill contracts with you (e.g., orders) or pursue legitimate business interests. Please note your information may be transferred outside Europe, including to Canada and the US.

Data Retention

When you place an order, we maintain your Order Information in our records unless you request its deletion.

Changes

We may update this Privacy Policy periodically to reflect changes to our practices or for legal, regulatory, or operational reasons.

Contact Us

For more information about our privacy practices, questions, or complaints, please contact us by email at lexi@yohoandco.co.nz